Marketing is fun because it's a game. Imagine every idea is a dart. Each effort ( per campaign ) is a throw. Sales orders measure the results. What is vital to your business is your point system. Do you need to track total revenue? How many customers visited your store?

SEO is short for Search Engine Optimization. It's a technical marketing task for your website to talk to servers. The best way is for your web development to handle this responsibility. SEO is free.

Web Analytics can be tracking of your online presence. It's less about privacy and more insights. You can find measurable answers to essential decisions for inventory, products, ad spend, and many other questions. Google Web Analytics is free.

The game is to find your audience and grow loyalty. Traditionally, consumers will walk into retail storefronts. The physical locations have great accessibilities. Opening your front door is the first impression. What is your first impression? What is the first thing you want to tell your customer?

Your first video series solves customer service problems. My most common question is about shipping and delivery. Where is my order? Contact me with your customer service problems.

Welcome to my journey to bad ideas from good ideas. Search should be the top priority of local business marketing 101. How come local businesses think Instagram and Wix is their best option.

It is 2019, and I am in Hawaii. Silly me, I only plan for camping gear and epic sunsets. Cheap eateries are the best, but only high-priced restaurants are searchable. Why? I parked in front of the store but couldn't find the store online. Search results recommended me to a restaurant away from my next destination. These experiences remind me of using mapquest in 1999.

Adding more soon